Discover the latest breakthrough in journalism as Odisha TV introduces “Lisa”, its first AI news anchor on July 09th, 2023. Artificial Intelligence (AI) has been making remarkable strides in various fields, and journalism is no exception. In a groundbreaking move, OTV News, an esteemed Private Indian channel, has introduced an AI-based TV presenter named “Lisa”.
This innovative integration of technology in journalism marks a significant milestone in the industry. Pakistan also introduces AI Anchor by NEO News in Pakistan’s Media history. In this blog post, we will delve into the implications, advantages, and potential challenges of AI in journalism, focusing on Lisa’s role in reshaping the landscape of news reporting. OTV tweeted “Meet Lisa, OTV and Odisha’s first AI news anchor set to revolutionize TV Broadcasting & Journalism.”
In the corresponding trailed tweet OTV Digital Business Head, Litisha Mangat Panda revealed that: “Training Lisa in Odia was a huge task, which we could achieve. However, we are still working on it. We are hoping to get her trained to the level in which she could interact with others easily.“
The channel authorities further revealed that: “Our AI news anchor Lisa has the capability to speak in multiple languages. She will seamlessly present news in Odia apart from English for OTV and its digital platforms.”
According to such updates with the power of AI in this digital age, Here are some generic question could raise in our minds!
- What we should know more about AI in Journalism?
- Are all Pakistani or other worldwide media channels could use this technology updates or not?
- Is AI in Journalism would be safe with respect to social norms, ethically, without any discriminations etc.
Let’s discuss below;
What Could Be The Evolution of AI in Journalism?
With advancements in natural language processing and machine learning, AI has become increasingly capable of performing tasks that were once solely within the domain of human journalists. The introduction of AI-based TV presenter Lisa at OTV News highlights the growing acceptance of these technologies in journalism, as well as their potential to transform the way news is delivered.
Lisa: The AI-Based TV Presenter
Lisa, OTV News’ First AI-based TV presenter, possesses a remarkable ability to process vast amounts of information and deliver news reports with impeccable accuracy and efficiency. Through sophisticated algorithms and deep learning models, Lisa may can analyze data, identify patterns, and present news content in a concise and engaging manner. This technological innovation allows OTV News to enhance its news production capabilities and cater to a broader audience.
What Advantages of AI in Journalism Could Benefits?
The integration of AI in journalism brings forth several advantages. Firstly, AI-based systems like Lisa can automate the process of news gathering, analysis, and reporting, enabling news outlets to deliver breaking news faster than ever before. Additionally, AI can provide journalists with valuable insights and data-driven recommendations, enabling them to produce well-informed and impactful stories. Moreover, AI’s ability to process vast amounts of information can help detect misinformation and promote fact-checking, thus enhancing the overall credibility of news reporting.
Challenges and Ethical Considerations to AI in Journalism
While AI in journalism offers immense potential, it also presents some challenges and ethical considerations. One concern is the potential bias in AI algorithms, as they rely on data collected from various sources, which may have inherent biases. Ensuring transparency and accountability in AI systems is crucial to mitigate this issue. Additionally, the introduction of AI-based presenters raises questions about the future of human journalists’ roles. It is essential to strike a balance between AI automation and preserving the unique skills and perspectives that human journalists bring to the table.
Let’s Find The Future of AI in Journalism
As technology continues to advance, AI is likely to play a more prominent role in news production, including content generation, personalized news delivery, and audience engagement. However, it is important to remember that AI should be seen as a tool to assist and augment human journalists rather than replace them entirely. Collaborative efforts between AI systems and human journalists can result in more comprehensive, accurate, and impactful news reporting.
Conclusion about AI In Journalism
The advent of AI in journalism, as exemplified by OTV News’ AI-based TV presenter Lisa, opens up exciting possibilities for the industry. This integration of technology allows for faster news delivery, enhanced fact-checking capabilities, and improved overall news production.
While challenges and ethical considerations remain, a responsible and thoughtful approach can help harness the full potential of AI in journalism. As we move forward, it is essential to embrace AI as a valuable tool that can amplify human journalistic skills and contribute to a more informed and connected society.
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